Jake M Richardson
Jake M Richardson
Coca-Cola_thumb.png

Coca-Cola Record

Package Design

Coca-Cola Record Box

Custom die-cut vinyl record box for Coca-Cola campaign

Description

Leave-behind gift that tied together assets for global brand campaign. Packaging included a vinyl record with custom sleeve, an ipod shuffle, a photo booklet with song lyrics, all held in a custom box.

Details

CLIENT
Ogilvy & Mather

ROLE
Package Design

COLLABORATORS
Ogilvy & Mather New Business, Talas Bookbinding

 
Die-cut box lid

Die-cut box lid

Booklet cover revealed

Booklet cover revealed

Die-cut record sleeve with custom pressed vinyl

Die-cut record sleeve with custom pressed vinyl

Slot for iPod shuffle and hidden compartment with accessories

Slot for iPod shuffle and hidden compartment with accessories

Booklet spread with song lyrics

Booklet spread with song lyrics

Booklet back cover

Booklet back cover